With over 80 years of dry cleaning and laundry experience, Varsity Cleaners is truly the premier dry cleaning service in the Cedar Valley. Having started in 1930 in Waterloo, Varsity has transformed itself from one of the many smaller dry cleaners in the area to a full-fledged dry cleaning service company with three locations in Waterloo and Cedar Falls. As other cleaners have closed, we have been the cleaning leader in the area for the last 40 years, because of a stable, family owned dedication to proven business practices.
Varsity Cleaners offers a wide range of cleaning and alteration services to provide our customers with exactly what they need. Our professional and courteous staff will work within your timeframe to help accommodate your busy schedule so that you can stay focused on the more important things in life. For your covenience, we offer In-House Charge Accounts. Drop off, or let us pick up & deliver, your items anytime throughout the month and have only one payment at the end of each month. Whether it's a suit, sweater or dress, we can get the wrinkles out and have you looking sharp for your next big occasion.
For over 70 years Varsity Cleaners has been cleaning, pressing, and preserving wedding gowns. While the process has changed over the years, our commitment to a quality finished garment has not. Technological advances in equipment, detergents and gown construction materials have changed how we process your wedding gown, making it more likely we can restore your gown to its original state before your wedding, and less likely to fade or yellow as time goes by. Every year we process between 400 and 500 wedding gowns.
We started as a small garment cleaning and alterations company in Waterloo in 1930, just one of many small cleaning companies in the area. Originally owned by the Sailor family, Alvin Schmidt and his wife Margaret bought Varsity Cleaners in 1955. They passed it on to their son Craig Schmidt in 1985, and it has been in the Schmidt family ever since. Through the 1960s, Varsity Cleaners began to establish itself as the dominant garment cleaning service in the area, and began to diversify by purchasing Milroy's Tuxedos in 1970, with stores now existing in Waterloo, Cedar Falls, Ames, Dubuque and Des Moines.
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