Flawless Flooring

We're one of the only flooring companies in Wisconsin that does retail, installing, refinishing and custom work with our own employees. Flawless Flooring offers the best flooring products on the market with better craftsmanship and durability than big box brands. Come see for yourself at our New Berlin showroom. One of our flooring experts will be happy to run you through all our hardwood, vinyl and laminate flooring options. Some flooring companies have a one-rusty-van setup, operated by part-time teenagers.

Flawless Flooring has been transforming Wisconsin homes with beautiful hardwood, laminate, and LVP flooring since 2001. It all started with our Founder and Owner David Braunsdorf, who began working for his pastor's flooring company at age 13. He immediately observed the transformative effect a well-crafted floor can have on a home and went on to spend his life mastering his craft. He opened his own flooring company in 2001. Now, Flawless Flooring has 10 crews that service the Southeast Wisconsin area.

When it comes to giving a room a fresh look with a new floor, great flooring product is just the start. A quality installation is what makes or breaks the project-which is why so many interior designers, contractors, and savvy homeowners choose Flawless Flooring. Based in New Berlin, we've been serving Southeast Wisconsin for over 25 years. Our installers are all our own employees, unlike many other flooring companies. We do not hire out installation work to subcontractors or handymen. We're so confident in our work we offer a 100% satisfaction guarantee.

Here at Flawless Flooring, we don't believe in hiring subcontractors for floor installation. Instead, we send our professionally trained employees to install your floors; producing much better results. Our employees are experts at installing a large array of flooring types and believe no job is too small or too large to tackle. Are your hardwood floors showing obvious signs of wear and tear? Flawless Flooring can bring life back into your hardwood floors with affordable refinishing options. Our sanding, staining, and finishing process create impressive long-lasting results.

Recoating your hardwood floor is a gentler alternative to a full refinishing. It's meant to repair any scratches, dents and dings in your floor's finish without touching the wood stain. If you're looking to change the color of your hardwood floor, this is not the treatment you're looking for. If you're satisfied with your hardwood's color, this low cost and quick treatment is perfect. Recoating follows a similar approach to refinishing. We start with fine-grit sandpaper to sand down as much of the finish layer as possible without touching the stained hardwood beneath.

Solid hardwood floors are well-known to be the most durable and long-lasting flooring options available. These floors are ideal to withstand children's toys and pets with claws. One key benefit of hardwood floors is the ability to sand down and refinish scratches and dents over and over again. Hardwood floors will easily last over 4 decades before needing to be replaced. Solid wood flooring can take a beating since they are generally 5/16-3/4 thick. These thick board can withstand many years of usage, saving you money in the long-run.

Hardwood floor refinishing is a phenomenal way to rejuvenate any space. General wear and tear takes a toll on your hardwood floors, and it happens so gradually that you won't notice until it's undeniable. That's why the before and after pictures of refinished hardwood are often so glaringly different. You'd think it was a replacement job. Restoring the color and luster to your old hardwood floor is an affordable way to make your home looking brand-new and add value to your house. To achieve these results, we first sand the old hardwood to remove the existing finish and establish a universal flatness.

Cork flooring is a low-cost flooring option that is coming back into style. Now cork flooring offers the ability to mimic the look of hardwood floors, cement or even tile. Since EZcork flooring is 100% recycled cork, it makes it an ecological and sensible choice for your flooring needs. Although cork flooring is soft, making it susceptible to scratching, it has become the perfect option for bathrooms, kitchens, and basements. Water Resistant - Based on a series of tests done, EZ cork flooring will not warp or buckle even if submerged underwater.

Tile floors look great and have incredible resistance to moisture, spills, flooding & denting. Modern LVT flooring is 100% waterproof and withstands high-humidity environments, making it a popular choice in bathrooms, kitchens, and basements. LVP is also extremely mold resistant and perfect for our drastic Wisconsin weather changes. LVT floors offer greater scratch-resistance than hardwood or laminate flooring, which makes it ideal for high-traffic areas and homes with young children and pets. While sharp or heavy objects can still cause scratches, LVT floors, damaged areas are much easier and less expensive to repair or replace.

Flawless Flooring offers low-cost repairs to any damaged hardwood, laminate, or vinyl flooring. Damage to your floor can come in more forms than you might expect. Scratches, dents and burns are usually easier fixes while water damage and mold typically require a little more work. Most of this damage is caused by one event like an impact, dropped a match, or flooding. Some other damages occur over time from repeated events. Pet accidents and food spills are great examples of this. They happen more often than most damaging events, but the damage isn't immediately apparent.

Laminate flooring is easily the most budget-friendly flooring option. Mimicking the texture, color and graining of real hardwood floor, it is near impossible to visibly tell the difference between real hardwood floors and laminate flooring. Laminate flooring costs roughly half the cost of real wood. You can cut the price down even more if you decide to install interlocking laminate flooring. Like our other flooring, laminate flooring is another healthy choice for people with allergies. With proper installation, dust and other particles won't become trapped and cause allergic reactions.

Engineered wood flooring is a great alternative to solid wood floors. Engineered wood was first invented in the 60s. Each plank in constructed in a way where temperature and humidity do not cause buckling to the floor. Due to its high resistance to temperature and humidity, it can be installed anywhere in your house, even places where you wouldn't normally see wood flooring. Engineered wood can be used in the kitchen, basement, and even over concrete. The engineered planks' protective coating will hold up against spills, pets and scratches for years.