Whether your clients use their pools seasonally or year round, you need a continuous flow of new clients to grow your pool care business. Direct mail marketing, especially postcards, is an affordable, effective way to reach your top prospects. Combined with the right layout and design, these elements ensure your postcard marketing will generate the greatest response rate and highest ROI. A mailing list of homeowners with pools, geo-targeted for your service area, is perfect. For best results, you'll want to send three or four mailings every two weeks at the beginning of pool season, then send smaller monthly mailings throughout swim season.
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Direct Mail gets local drivers zooming into your Auto Service Center!
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